Corporate Profiling
Our corporate profiling will assess
your current market position before
we develop your new brand. Our
corporate profiling strategy will
deliver an in-depth blueprint of your
company's communications. We
will assess your current public image
regarding how it appeals to
your customers and potential investors
in your business area. We will
identify all communication factors
and expose the hidden or not-so obvious
factors that might otherwise
go undetected. We will define
your needs and priorities, measure
the competence of your communications
and analyze current overall
abilities. Based on these analyses,
we will work out a plan for improvement,
implementation and brand
development.
Our brand name testing will give direction
and insight, as well as uncover
opportunities to boost your
competitive position. This step in the
growth of your company blends
creativity and marketing information
to uncover brand positioning opportunities
in your business niche.
Through the brand research, you will
learn and understand your brand's
market position and enhance it in the
national and international markets.
Brand positioning, demand analysis,
brand extension, brand identity and
image, brand audit, market development
and sales promotion strategies
will provide you with a brand that
will deliver success.
E-mail marketing via Effective Opt-In Mailing List
Our email marketing delivers the news
and developments within your company
only to customers who are truly
interested in your business. This opt-in
“handshake” will eliminate unsuitable
targets and allow us to communicate
with your customers and prospects in a
respectful manner, enhancing your public
image and gaining customer trust.
This will also allow us to step in front of
the customer and present your products,
services and news on a regular
basis, creating an ongoing relationship
and a platform of potential customers.
Direct mailer Campaign
Our direct mailer campaign targets a list
of more than 250,000 contacts. A large
portion of this database is taken from
shareholders lists, bulletin boards, Pink
Sheets and AMEX stocks. We target people
who want to invest their capital into
successful and growth-oriented stocks.
This method has proven to be an outstanding
tool in increasing the awareness
of your company within the investment
community, thus increasing your shareholder
base. Mina Mar Marketing Group
will place a toll-free number on the brochures,
handle any inquiries and pitch the
company to potential investors.
Print Ads
Our print advertising campaigns will represent
your company in the main investor
magazines at the right time. Once we create
your public image and start communicating
your goals and news to the public,
we will place your ads in all of the right
places, including business magazines, broker
and investor magazines, and magazines
closest to your area of specialization.
The ads will follow the news released
from your company and target the widest
possible investor audience.
Search Engines
Make it easier for potential investors to
find you by using our search engine
tools.
Search Engine Optimization (SEO):
Make your website work harder for
you. Our expert programmers can analyze
your existing website and optimize
it to rank highly on major search
engines such as Google, Yahoo! and
MSN.
Pay-Per-Click (PPC) campaigns: We will
develop a cost-effective strategy to
generate leads and traffic to your corporate
profile. These will target OTC
investors looking for the right stock to
invest in.
IR Call center
We employ highly trained investor relations
(IR) professionals with international
experience who share awareness
about you with the public and
clarify issues and questions that may
arise about the company. We expose
the value of your corporation to callers
and place calls to potential brokers,
qualified investors and market-makers
who may introduce your stock to potential
investors.
Internet Consulting System
We create an online connection between
you and your investors that
allows members of the public to share
their concerns and questions with our
professionals via a specialized email
service. Our professionals either personally
reply to the email inquiries or,
if the public raises an important issue,
will create a public announcement to
address it. Our lines of communication
will both give you exposure and keep
you safe.
Tradition - Meets - Innovation Method
Besides our IR Call Center professionals
contacting potential investors, we
send out newsletters that reach a large
number of individuals, with our direct
mailer campaign closely following behind.
Newsletters and mailers, backed
by your website, create repetitive and
reliable impressions of your company
and increase awareness among investors,
stockbrokers and market-makers
who focus on small-cap investing and
seek buzz-generating stocks.
We push you to the Front
Once we publish reports and press releases
you approved through market
and press wire providers, we ensure
that your news reaches the widest audience
and that you fully benefit from the
published news.
Penny stock investments rely heavily on
word of mouth, and we will provide you
with solid information dissemination to
expose your company's achievements.
Your company's online exposure also
offers a great opportunity to open communication
lines with micro-cap investors,
investment groups, institutions and
business audiences worldwide. Mina
Mar Marketing Group offers you just
that.
Our experienced team will spread the
word of mouth and propagate your
company news on major online hubs,
investor forums and Internet chat
rooms. We have built a team of experienced
online bloggers who have established
their presence on the most popular
online hubs and gained respect for
their opinions in online communities.
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